Making a mark in the jewellery industry Brownsons Jewellers has a milestone of wonderful times. Lately experiencing a dip due to trends evolving online, Brownsons Jewellers called us for initial assessment, there was a lot of room for improvements.
Achieved a Click Through Rate of 0.09% generating a number of new sales
In the first month of activity the Cost Per Action was reduced by 20%
Return on Investment of 272%
Social shares by network
Keywords highly competitive, Adwords would incur hefty costs.
Optimisation was the word for them. We created a SEO strategy focusing on the long-tail keywords list [which would bring them enough traffic to keep afloat, online]. Detailed Keyword Research was carried out, asking 100 people what would you find in Google to find their dream ring, just to get that right set of keywords.
Amazing, They were flattered by results in just six months inquiry gushed in from all around New Zealand [They were amazed, when a client calls from Nelson wanted to buy a rare collectable by endless].
20% less CPA
From The Client
“We buy stuff online but never thought how big we can benefit from these channels. It is truely amazing. Thanks WNB... We love you!”